Lead Stylist, West Coast

Lead with Style. Grow with Purpose.

Watson Style Group is a premier, female-founded personal styling firm redefining luxury wardrobe transformation across the country. With headquarters in New York City, Chicago, and San Francisco — and our flagship studio in Chicago — we offer world-class, client-centered styling experiences that empower individuals to show up as the most confident version of themselves.

We are seeking an exceptional Lead Personal Stylist based on the West Coast to join our leadership team. This is a full-time, senior-level role for a stylist with at least five years of high-level personal styling experience, a proven track record in sales and client management, and the drive to lead.

What You Will Do

• Lead high-touch, luxury personal styling engagements for a portfolio of discerning clients across the West Coast
• Build and maintain deep, long-term client relationships rooted in trust, taste, and discretion
• Curate complete wardrobes — from foundation pieces to occasion dressing — with precision and editorial sensibility
• Manage and mentor Assistant Stylists, delegating effectively while maintaining quality at every touchpoint
• Drive client acquisition, retention, and revenue growth within your territory
• Collaborate with the national team on lookbooks, capsule development, and brand partnerships

Who You Are

• Five or more years of high-level personal styling experience, including 1:1 work with female clients
• Proven success in sales, client management, and relationship building at the luxury level
• Deep fluency in luxury fashion — designers, fit, fabrication, and the rhythms of modern women's lives
• Strong taste, exceptional judgment, and a genuine love for the craft of styling
• A natural leader who communicates with clarity, delegates with confidence, and holds a high standard
• Discretion, professionalism, and poise — you understand the UHNW client and her world
• Based on the West Coast with the flexibility to travel for client sessions and team events

What Sets Watson Apart

• A platform that multiplies your impact. Operational work, lookbook assembly, order tracking — handled by your assistant and the platform. You focus on what you do best: styling and relationships
• Access to 20+ luxury retailers. Watson shops across the full luxury landscape, including exclusive trade partnerships your clients cannot access independently
• The full-service experience your clients wish they had. Custom brand coordination, tailoring logistics, closet digitization, travel capsule packing, digital lookbooks — all part of the Watson relationship you own
• Compensation that reflects your value. Competitive base plus tiered residual commission that compounds over the life of every client relationship you build

Discretion guaranteed. We will not contact your current employer at any stage of the process. Conversations are held in confidence until you choose otherwise.

Watson Style Group is an equal opportunity employer. We are committed to building a team that reflects the diversity of the clients we serve. All qualified applicants will receive consideration without regard to any protected characteristic under applicable law.